Philips South Africa launches new OneBlade shaver


Philips has been a properly established producer in many alternative classes over time. A number of months again, the corporate launched its new vary of luxurious espresso machines with the Philips Saeco Xelsis and Philips 3200 vary. A number of days again, the model modified gears, converted to its shaving vary, launched an all-new oneblade Shaver vary. With the main modifications in facial hair tendencies lately, particularly amongst millennials, there was a significant disruption to the male magnificence market in South Africa.

The rise in male grooming has led to income throughout the business, together with an increase in male magnificence salons and associated providers, in addition to equipment corresponding to beard oils and brushes to maintain you wanting your freshest. Male Millennials are shaving much less and styling extra (solely 9% of males aged 18-24 are shaving day by day), expressing themselves by means of ever-changing facial hair tendencies. Whereas there was a major improve within the development of facial hair, there may be one know-how that hasn’t modified a lot on the similar time – the razor blade and the shaver. That is the place the Philips OneBlade is available in. The OneBlade vary is the primary blade designed for the trendy market, permitting males to trim, edge or shave their beards to any size with full comfort and comfort.

OneBlade introduces a brand new means of shaving and sustaining a beard, permitting males to free themselves from the discomfort and ache they expertise utilizing current gear. The brand new shaver includes a revolutionary hybrid know-how that integrates a fast-moving blade – 200 instances a second – with a safety system that may preserve your pores and skin comfortable, lowering irritation on account of shaving. Philips has added a second protecting function by means of the Glide coating, which permits the blade to glide alongside the pores and skin.

Philips South Africa launches new OneBlade shaver

The brand new vary of shavers permits customers to get the most effective outcomes out of every shave, with out the necessity to plan forward for trim, which requires time to develop again leading to little or no reducing. It additionally removes the necessity for any further instruments and shaving foam, whereas on the similar time lowering nicks and cuts—the bane of all beard-shaving males. Mike McKennie, Senior Director and Market Lead Africa, Private Well being, Philips Africa had this to say concerning the launch of the OneBlade vary:

“At Philips, we all know younger males are doing much less shaving and styling extra, however are having a tough time discovering the fitting instrument for the job. Character is as essential to them, as is time effectivity. The Philips OneBlade, with its distinctive performance supplies them with an answer, whatever the size of their facial hair.”

Philips OneBlade The vary is accessible at Dis-Cam, Clix and Teklot and retails for a advisable value as detailed beneath. The vary will launch in extra shops and areas from April 2020.

  • Philips OneBlade QP2510 – R499
  • Philips OneBlade QP2520 -R699
  • Philips OneBlade QP2530 – R899
  • Philips OneBlade One Pack Replaceable Blades – R249
  • Philips OneBlade Two Pack Replaceable Blades – R449



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